Category Archives: Farms

Calif. farmers bulldoze acres of apple trees after Martinelli’s ends contracts

By

FILE: California apple farmers in Watsonville are bulldozing their orchards after Martinelli’s abruptly canceled their contracts. The company will continue to grow and source applies in the Pajaro Valley.

Karell Reader’s heart sank when she saw acres of apple trees piled up on her neighbor’s Watsonville farm last month. Her neighbor used to sell apples to California cider empire S. Martinelli & Company, but he was forced to bulldoze dozens of apple trees after the company canceled his contracts…

Lookout reported that the shift in vendors could be a strategic financial move by Martinelli’s as the company looks to find cheaper apples from out of state. According to the most recent Crop Report for Santa Cruz County, apples cost about $400 per ton in 2024. Comparatively, apples from Washington cost $135 a ton that same year. Farmers also relied on Martinelli’s for labor, equipment and chemicals for pest control, according to the Lookout… (more)

Another loss for California farmers who are operating the most expensive state in the unions. How much more of our state’s agricultural business will be replaced by water and power hungry AI computer centers in the name of progress?